7. Defining and Refining Engaging: Welcome Mats

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My idea focuses on the first welcome people get when they come up to a door of a home, the welcome mat. Every Airbnb would have a welcome mat out front featuring an Airbnb logo in some way, to let families know 1) they have the right house and 2) this is a place they will truly feel welcome. There are two designs, one is standard and is provided for free, the other is customized with the home family’s name and will be available for a customize fee.

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