This is an idea for a commercial that would focus on the unlucky mother to three year old triplets. It would highlight how Airbnb makes her life easier, which is something she needs. Script below journal images.
Mom: Life is hard. Everybody knows that. But it’s even harder with triplets (pause) in their terrifying threes. *half naked children run around mom, screaming* Oh it’s terrifying alright. My life is hectic so when my mom offers to take the little monsters for the weekend, I want my life to be as simple as possible. *glass breaks in background* That’s why I love Airbnb. Their app makes finding the right room quick and easy… which is exactly what I need right now.